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UID:3986-1733317200-1733320800@iabcanada.motto.design
SUMMARY:Webinar: Cross-platform Campaign Measurement - From ‘If Only’ to ‘We Can’ presented by Environics Analytics
DESCRIPTION:Today’s new measurement landscape is fundamentally different than what’s come before.  In addition to some challenges\, this new landscape presents significant new opportunities for buyers and sellers alike.  In this webinar\, David Phillips will provide an overview of this new landscape\, what opportunities exist and some specific ways that Environics Analytics can provide cross-platform measurement solutions covering the whole broadcast landscape that are ready right now.
URL:https://iabcanada.motto.design/event/webinar-ea-dec4/
ATTACH;FMTTYPE=image/jpeg:https://iabcanada.motto.design/wp-content/uploads/2026/03/David-Phillips.jpg
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