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SUMMARY:Webinar: Where is influencer marketing going next? Leaders in the space discuss the future - MEMBERS ONLY
DESCRIPTION:Brought to you by the Branded Content/Social Media Committee\nMarketers\, consumers\, and audiences know that the influencer marketing segment is not only here to stay\, but also growing its position as a vital part of planning and brand strategy. Where is the category going next\, and how can brands find their own authentic voice with influencers\, measure success\, and contribute to the bottom line? \nAfter the release of the IAB’s 2023 Influencer Barometer report\, we’ll dive deeper into this space talking through what comes next and how to prepare. \nPanelists: \n\nLindsay Wilson\, VP\, Content & Creative at EssenceMediacom\, Creative Futures\nNina Ahmadi\, CPG Partnerships at Pinterest\nSydney Robertson\, Head of Sales at X Canada\n\nModerated by: Aaron Ries\, Sr. Manager\, Content Marketing at CBC
URL:https://iabcanada.motto.design/event/webinar-influencermrkting-nov14/
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