Tag: The Globe and Mail

New Data Challenges Assumptions About Advertising in News

New research from The Globe and Mail and Stagwell shows that news environments deliver stable, engaged audiences and consistently strong ad performance, challenging long-held assumptions about brand safety and effectiveness in news.

Exclusive Insights from State of the Nation 2024 – Sandbox Testing

The recent IAB Canada's State of the Nation 2024 event in Toronto took on a critical issue in the advertising industry - the phase-out of third-party cookies by Google Chrome, slated for Q1 2025.

Exploring the Ever-Evolving Meaning of Luxury for Today’s Consumers 

How Responsible Media is Transforming Canada’s Advertising Landscape with The Globe and Mail

Digital Reach Gets a Makeover

Premium Publishing and its Unique Role in the Pursuit of Reach

IAB Canada Welcomes Three New Board Members