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Triple-certified in one afternoon.

Wednesday, September 23, 2026

Ready to level up your digital media game this fall? Build your knowledge, sharpen your skills, and stay ahead of where digital media is going next — while earning three certifications in just one day!

WHAT IS IAB CANADA

The Voice of Digital Advertising in Canada

Canada’s Digital Advertising Authority represents and advances the interactive marketing and advertising industry nationwide. Founded in 1997, IAB Canada serves as the industry’s trusted voice, bringing together brands, agencies, publishers, platforms, and technology leaders to establish standards, foster collaboration, and support the responsible growth of digital advertising in Canada.

Features
Jan 6, 2026

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IAB News

IAB Tech Lab Publishes New CTV Ad Portfolio to Standardize Connected TV Advertising Formats 
The IAB Tech Lab announced the release of its Connected TV (CTV) Ad Portfolio, a new industry framework that standardizes key CTV advertising formats, alongside an updated Guide to Programmatic CTV.
IAB Tech Lab Opens Public Comment on New Deals API Specification
IAB Tech Lab has released the Deals API Specification for public comment through January 31, 2026.  The Deals API is intended to provide one standardized schema for programmatic deal metadata, so buyers, sellers, and intermediaries can describe and interpret deal terms the same way across platforms.
Privacy Regulation Is Reshaping How Data Is Collected
Canada’s private sector has long operated under the Personal Information Protection and Electronic Documents Act (PIPEDA), which enforces ten fair information principles to govern the collection, use, and disclosure of personal information. 
IAB Canada Mid-Year Recap 
As the industry heads into a well-earned summer break, IAB Canada reflects on a year marked by remarkable momentum.

IAB Media

David Phillips | Building the Future of Canada’s Digital Media Industry | State of the Nation 2026

Hear from David Phillips, Chief Media & Activation Officer at Environics Analytics, as he reflects on the key conversations from the IAB Canada State of the Nation event. David shares […]

Julie Thorne | The Value of Industry Collaboration | State of the Nation 2026

Hear from Julie Thorne, Group Account Director at Media Experts, as she reflects on the biggest conversations from the IAB Canada State of the Nation event. Julie discusses AI, Canadian […]

Erin Kelly | Collaboration, Innovation & Industry Growth | State of the Nation 2026

Hear from Erin Kelly, AI Co-founder of Ask Polly, as she shares her key takeaways from the IAB Canada State of the Nation event. Erin discusses Canada’s AI leadership, the […]

Ajay Agrawal | AI, Prediction & the Future of Decision-Making | State of the Nation 2026

Hear from Ajay Agrawal, Professor at the University of Toronto and Co-founder of Intrepid Growth Partners, as he shares key insights from the IAB Canada State of the Nation event. […]

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Committee Access

Allowing you to participate in Powerful Digital Leadership

Recruitment Board

Leveraging the IAB Canada Community for recruitment and employment

Always-On Advocacy

Through our commitment to represent the online advertising industry’s interests to government regulators and through actively supporting self-regulatory programs

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Like Ad Blocking Detection Code, Spiders and Bots Lists, discounts on membership to the IAB Tech Lab access and more

Upcoming Events
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Skills Lab: How to Activate Live Sports in Advertising

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State of the Nation 2026

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Report on Data 2026

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Data Night Vancouver: All About Creators

Meet our members

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Elite Corporate Sponsors

Members

Our Newest Member

Corus (NextScreen) | Shark Ninja

Corus delivered a first-to-market shoppable innovation in Canada that extends brand storytelling through a custom second-screen experience - NextScreen. Built to support Linear, Connected TV, and Web, the format enables audiences to shop, engage, or learn more directly from video creative, reducing friction and helping drive conversion at the moment of inspiration. By combining upper-funnel impact with direct response capability, NextScreen allows brands to connect attribution to specific creative executions, supported by enhanced analytics and creative-level reporting through its custom portal.

Captivate | Dell Product Launch

Dell’s programmatic campaign delivered measurable gains in ad recall (68%), consideration (53%), and customers action (2 in 5). Captivate’s programmatic guarantee capabilities highlights DOOH’s ability to deliver predictable and reportable results. Watch the video here.

Read the Case Study