At OMD we are much more than just a media communications agency. We approach media in a way that creates experiences to connect with people, drive growth and make businesses stronger. As the world grows with opportunities, we react by combining innovation, creativity, empathy, and evidence to move faster, reach further and take smarter risks.
Overall Responsibilities
The Director of Search & Social own those functions on their book of clients and assist in leading the function and platform integrations in their region. This includes developing overall paid media strategy, helping to grow the client’s business through additional Social channels and ensuring team execution meets and exceeds client expectations.
Characteristics you hold
Champion, leads by example, sound judgement, creative, strategic, business savvy, decisive, drives the business, financially minded, collaborator, persuasive, relationship builder, partner, flexible, celebrator, transparent.
What your day will look like
Team leadership:
- Determine how to use Social resources most efficiently and succession plan for resources
- Effectively manage and lead their Social team members on particular client team
- Identify training and development needs of client team and broader functional team
- Build training materials and determine how to effectively implement with the client team and broader functional team; receive consistent feedback on needs from teams
- Develop processes, methodologies, best practices and frameworks for client team and broader functional team; work with team members to ensure they are being used
- Consulting with individual client teams as needed to ensure best practices are being used and to brainstorm new approaches to achieving client goals
- Lead hiring process for Social team members on their client team
- Involved in onboarding new clients within their office location
- Ensure integration with other functional teams
Grow business:
- Determine how to increase and expand paid media services for their clients
- Help identify and test new channels and products, highlighting results and sharing across organization and externally
- Ensure Social strategy aligns with client’s overall business goals and merchandise impact Social is having on the client’s business
- Help business development team develop and present pitches, including providing oversight and guidance to junior team members assisting with the process
Broader Responsibilities
- API and Beta Projects with Major the Major Search and Social Platforms
- Product & Service Development
- Partner relations and main point of contact for technology partners
- Innovation
- Beta tests
- New External Channels/Products
Job Requirements
- Bachelor’s degree
- 7+ years business experience including 5+ years building and/or managing accounts in the marketing and/or interactive advertising space.
- Be a proactive self-starter
- Possess general knowledge of direct and brand marketing principles and strategies
- Have a deep understanding of the interactive marketing landscape
- Have polished presentation, communication, and analytical skills
- Have strong organizational skills, being able to manage multiple projects at once
- Have online media sales and/or interactive ad agency experience
- Know the difference between features and benefits and how to sell and deliver value!
- Be prepared to meet and exceed revenue goals
OMD is a great place to work with friendly and dynamic team members who are committed to creating a fantastic culture. Of course, we continue to work from home and staying very well connected. Some perks we offer are:
- Virtual Monthly Town Hall Meetings
- Comprehensive in-house training program
- Full complement of health benefits (My FlexBenefits@OMD)
- Flex Work Arrangement and Work Life Balance initiatives
- “Special Days” (extra time-off days around statutory long weekends)
- Rewards & Recognition program when you go above and beyond the call of duty
OMG is dedicated to cultivating a workplace that not only respects but actively champions Inclusion, Diversity and Equity through Action (IDEA). This commitment ensures that our workforce composition intentionally reflects the rich cultural mosaic of Canada with representation from various dimensions of diversity. It also drives how our team members, leadership, client services, employment practices, and relationships with all stakeholders are shaped.