Music and spoken word have the power to inform, entertain and help us relax. Perhaps that is why during recent global events, where nearly all of our daily routines have been disrupted, Canadians have turned up the dial and increased their time spent streaming audio. Earlier this week, IAB Canada welcomed publishers, marketers and advertisers to tune in to two days of insightful conversation covering all things audio.
Over the two day discussions, industry experts shared incredible insights about digital audio listening in Canada, hot trends in audio ads and best practices to take to any media strategy. We look forward to sharing a highlight piece in our next email, members can access the presentations and recordings and start planning audio today!