The Impact of Digital Out of Home in Canada
DOOH is becoming a digital darling. Despite its long-standing status as the original advertising medium, out of home advertising is thriving in the digital era. In Canada alone there are approximately 31,000 DOOH screens – and more than half are already connected programmatically, with that number expected to rise quickly.
In the seminar we’ll talk about:
Presented by
| City | Date | Time | Language |
|---|---|---|---|
Toronto | Apr 22, 2020 | 9:00 am – 11:00 am | English |
Agenda
Presented by Paul Biggs, eMarketer
Speakers.
Moderated by Jennifer Bidwell, Director of Digital and Programmatic OOH at Astral
If you register as an in-person attendee and can no longer attend please let us know ASAP as space is limited.
In the event that IAB Canada needs to cancel any seminar(s), a full refund or an opportunity to attend an equivalent future seminar(s), at the option of the attendee, will be provided by IAB Canada. However, IAB Canada shall not be responsible for, or offer any monetary compensation for, any expenses incurred by the registrant or attendee (including, but not limited to, non-refundable airline tickets, hotel fees or change fees) due to such a cancellation.
Please provide 48 hours notice before the course if you wish to transfer to the next session or transfer to a different course. Requests made less than 48 hours notice will not be accommodated.
Your email confirmation represents receipt of payment and confirmation for your seat(s) for the course(s). You are not confirmed until payment in full is received by IAB Canada, and a confirmation email is sent to you.
Search Trends
Search is a significant advertising channel in its own right and the key to a truly integrated marketing mix. If you are eager to learn about what is happening in Search this year, then look no further. The Search Trends seminar will showcase the latest insights, and innovations within search.
This seminar is presented in partnership with MiQ and is free to attend!
