IAB Canada Inducts New Board Members

IAB Canada is thrilled to unveil a new slate of board members, officially appointed during today’s Annual General Meeting. This diverse group of industry leaders brings a wealth of experience and fresh perspectives to the table, poised to guide IAB Canada through a dynamic and ever-evolving digital advertising landscape. 

Newly appointed board of directors include: 

“We’re incredibly proud to welcome such a distinguished group of leaders to our Board of Directors,” said Sonia Carreno, President of IAB Canada. “Their diverse backgrounds across the industry spectrum will be instrumental in shaping the future of IAB Canada and the Canadian digital advertising landscape.” 

Carreno emphasizes the importance of collaboration during this pivotal time for the industry. “As we navigate tightening regulations, embrace new technologies, and discover innovative ways to connect with audiences, ensuring representation from all stakeholders is paramount. Our newly appointed board members set us up for exceptional success on all fronts.” 

“As our dynamic industry experiences profound transformation and reinvention, there has never been a more pivotal moment to engage with IAB Canada. I extend my congratulations to the new members of the Board of Directors and eagerly anticipate collaborating with them to drive an innovative and vibrant Canadian advertising landscape.” Said Jeff Lancaster, Head of Agency Development at LinkedIn and IAB Canada’s Chair. 

IAB Canada, the voice of the online advertising industry in Canada, provides its members with thought leadership, research, advocacy, training, networking, and best-in-class tech solutions that are designed to promote the responsible growth of the online advertising sector.   

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