IAB Canada 2019 Buy-Side Salary Survey Results are In


Attracting and retaining talent continues to be a major challenge for organizations in the Canadian digital advertising marketplace, especially when searching for employees with high demand skill sets like research, data and technology. To help Human Resources (HR) Managers and Executives design a competitive compensation package that goes beyond salary, the report provides insights into:

  • The positions and skills that command the highest salaries across 38 advertising agency roles.
  • What kind of office perks are most commonly being offered; did you know that 20% of agencies allow employees to bring their dogs to work?
  • How agencies are responding to the markets demand for more workplace flexibility.
  • Parental leave top-ups, vacation time allotments and more.

Thanks to all IAB Canada Agency members who participated in the survey. Valuable industry resources like these cannot be developed without your support. A free of charge, full copy of the results has been sent to all participating members, if you were unable participate in the survey and are interested in seeing the results please contact us at [email protected].

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