Digital Advertising Poised to Surpass $21 Billion in 2025: IAB Canada Forecasts Continued Growth Amid Industry Transformation
IAB Canada’s latest Internet Advertising Revenue Survey and Forecast projects another year of solid growth for the Canadian digital advertising market — with revenues expected to reach $21.2 billion in 2025, up from $18.2 billion in 2024.
Humans of Digital – Vlad Stesin on Identity, Collaboration and Canadian Leadership
Humans of Digital features Vlad Stesin, CEO and Co-Founder, Optable
Humans of Digital – Doha Skaf on Curiosity, Connection and Smarter AI
Humans of Digital features Doha Skaf, VP, Media Planning, Spark Foundry
Humans of Digital – Fiona Karl on AI, Measurement and Meaningful Storytelling
Humans of Digital features Fiona Karl, Director of Growth Marketing at Sunlife
IAB Canada Releases AI Use Cases for Digital Advertising
IAB Canada launches the AI Use-Case Map, a practical guide to help teams move from hype to hands-on results.
Canada’s “Gutenberg Moment”: What Minister Evan Solomon’s Vision Means for Digital Advertising
Minister Evan Solomon outlines an ambitious plan to secure Canada’s digital sovereignty and accelerate responsible AI adoption.
Humans of Digital – Paula Festas on Growth Through Clarity and Connection
Humans of Digital features Paula Festas, SVP North America Sales, illumin
Humans of Digital – George Leith on Lifelong Learning and Growth
Humans of Digital features George Leith, President, International Partnerships, AdCellerant
Humans of Digital – Marie-Claude Dion on Clarity and Data
Humans of Digital features Marie-Claude Dion, Digital Manager, Cirque Du Soleil
Humans of Digital – Jason Bauer on Honest Results, Smarter Screens, and Shared Learning
Humans of Digital features Jason Bauer, Sales Director Retail Media, PRN Media Canada