Get the 4-1-1 on IAB Canada Membership – Listen in on September 10th!

Joining IAB Canada means that you support the growth of the Canadian online media sector. As a non-for-profit association, all membership dollars earned are invested toward much needed education, policy and regulatory affairs, research and networking.

Members and non-members alike can listen in on September 10th at 2pm as our Membership Manager, Melanie Pavao, walks through the benefit of being an IAB Canada member, covering: participation in Councils and Committees, discounts for events and courses, access to research and the IAB global resources, and more!

Whether you are a seasoned member or considering membership, this call will be of great help in ensuring you know what resources are available, and how to use your membership to its full potential.

Call Details:

Date: Monday September 10th, 2018
Time: 2:00pm EST
Register in advance for this webinar: https://zoom.us/webinar/register/WN_YlD9zvDuRSSAyabCVSmcXA

Related Articles

Corus (NextScreen) | Shark Ninja

Corus delivered a first-to-market shoppable innovation in Canada that extends brand storytelling through a custom second-screen experience - NextScreen. Built to support Linear, Connected TV, and Web, the format enables audiences to shop, engage, or learn more directly from video creative, reducing friction and helping drive conversion at the moment of inspiration. By combining upper-funnel impact with direct response capability, NextScreen allows brands to connect attribution to specific creative executions, supported by enhanced analytics and creative-level reporting through its custom portal.

Captivate | Dell Product Launch

Dell’s programmatic campaign delivered measurable gains in ad recall (68%), consideration (53%), and customers action (2 in 5). Captivate’s programmatic guarantee capabilities highlights DOOH’s ability to deliver predictable and reportable results. Watch the video here.

Read the Case Study