Media Hub
Your gateway to IAB Canada’s podcasts, event coverage and thought leadership videos.
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The most recent conversations, insights, and highlights from IAB Canada.
State of the Nation 2026 | Event Highlights
State of the Nation 2026 brought together Canada’s digital media and advertising leaders for a full day of insight, connection, and conversation. From AI and ad tech to retail media, CTV, and audio, this recap captures the keynotes, panels, and moments that defined the event — plus a look at the Trade Floor and the community that makes IAB Canada’s premier industry gathering what it is.
Enterprise 2026 Recap – The Future, by Design
Events • April 2026
Advertising in CTV Live Events – An IAB Canada Explainer
Insights & Thought Leadership • March 2026
CES2026: Key Trends and Insights by Sonia Carreno, President of IAB Canada
Insights & Thought Leadership • January 2026
How AI Is Reshaping Canada’s Digital Advertising Landscape
Podcast • Episode 37 • January 2026
The Business of Digital Podcast
Conversations exploring trends, challenges and opportunities in Canada’s digital advertising industry.
The Business of Digital: Episode 37 – AI Transformation in Media
In this episode of Business of Digital, Noel Geer (Connected Interactive), Sahil Razdan (Samsung Electronics Canada / Samsung Ads), and Philippe Kleim (Corus Entertainment) discuss how AI is being applied in practice across media and advertising. They highlight real-world use cases, the importance of strong fundamentals, and the need to balance automation with human judgment, trust, and responsible AI.
The Business of Digital: Episode 36 – Connected Commerce – What’s working right now
This episode of Business of Digital explores what’s working in Canada today for Connected Commerce and Retail Media, from clearer incrementality and in-store accountability to data collaboration and CTV expansion that drives sales. The conversation features John Fanous (Google), Melissa Savage (AIR MILES), and Michka Mancini (Canadian Tire), Chairs of IAB Canada’s Retail Media Committee, who share what the ecosystem needs next to scale responsibly.
The Business of Digital: Episode 35 – Hear Me Out – Harmonizing Your Marketing Mix with Audio Ads
This episode of Business of Digital explores the growing role of audio advertising
across streaming, radio, and podcasting, and how it drives immersive, measurable
brand engagement. The conversation features Heather Gordon (Acast) and Caroline
Gianias (Radio Connects), who discuss audio’s place in omnichannel strategies
and what’s next for the format.
Inside IAB Canada Events
Highlights from IAB Canada’s flagship events and key industry gatherings.
David Phillips | Building the Future of Canada’s Digital Media Industry | State of the Nation 2026
Hear from David Phillips, Chief Media & Activation Officer at Environics Analytics, as he reflects on the key conversations from the IAB Canada State of the Nation event. David shares his perspective on measurement, AI, sovereignty, and why supporting IAB Canada helps move the industry forward.
Julie Thorne | The Value of Industry Collaboration | State of the Nation 2026
Hear from Julie Thorne, Group Account Director at Media Experts, as she reflects on the biggest conversations from the IAB Canada State of the Nation event. Julie discusses AI, Canadian innovation, industry collaboration, and why events like State of the Nation are so valuable for the advertising community.
Erin Kelly | Collaboration, Innovation & Industry Growth | State of the Nation 2026
Hear from Erin Kelly, AI Co-founder of Ask Polly, as she shares her key takeaways from the IAB Canada State of the Nation event. Erin discusses Canada’s AI leadership, the importance of commercialization, and why organizations like IAB Canada play a vital role in connecting innovation with industry.
Insights & Thought Leadership
Expert perspectives on policy, measurement, innovation and the future of digital advertising in Canada.
Advertising in CTV Live Events – An IAB Canada Explainer
This video explores the evolving role of Connected TV (CTV) in live sports advertising, based on insights from the IAB Canada Skills Lab (February 2026).
IAB ALM 2026: Reflections
Sonia Carreno reflects on key discussions from the IAB Annual Leadership Meeting, sharing the most important insights shaping the future of AI, media, and the digital advertising ecosystem.
CES 2026: Key Trends and Insights
Drawing on insights from CES 2026, this video explores six shifts already underway that will shape how advertising fits into operations, ecosystems, and everyday life.
Join the IAB Canada Community
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