Digital Overtakes TV for Largest Share of Ad Spend in Canada
20 years after the first online banner ad runs, digital advertising take the largest share of ad spend. Double digit growth to continue in 2014 with forecast 14% increase. September […]
IAB Canada 2014 – Save the Date!
Each year marketers, advertisers, publishers, advertising agencies, as well as technologists, data scientists, and entrepreneurs come together at IAB Canada thought leadership events with the shared interest of elevating the […]
Looking forward to 2014
Dear IAB Canada members, As I reflect on the past year’s activities and anticipate the coming year’s excitement, I can’t help but come to the conclusion that this is the […]