Your Insights Matter – The Future of Sustainable Advertising
As digital advertising continues to innovate at a fast pace, staying ahead means not only adopting the latest technologies but also ensuring that our actions align with sustainability goals.
IAB Canada’s Annual Salary Survey Participation Call-Out
Over the last few years, we have seen significant changes and challenges when it comes to attracting and retaining skilled digital marketing professionals. As we continue to prioritize supporting talent […]
IAB Canada Launches 10th Annual Benchmarking Study Assessing Digital Sales Performance in Canada
Since 2014, IAB Canada has been conducting an invaluable piece of research to assist top Canadian digital media sellers in benchmarking their performance with the buy-side. Over the years, this […]
IAB Canada Releases Influencer Barometer Report
IAB Canada’s Branded Content and Social Media Committee discussed a general lack of visibility on the level of investment taking place in Influencer Marketing in Canada. In June 2023, IAB Canada […]