Rehumanizing Media Sales: Why the Modernized 360 Report Matters More Than Ever
As automation and AI reshape the marketplace, human connection remains essential in media sales. IAB Canada is partnering with Dale Carnegie for a November 18 training session in Toronto that focuses on the relationship and communication skills that help media sellers succeed.
Empowering Digital Talent – IAB Canada at the Toronto Career Fair
IAB Canada was proud to take part in the Career Fair Canada event in Toronto last week. We had the opportunity to connect with aspiring professionals and showcase the exciting possibilities within digital advertising.
IAB Canada Releases Digital Media IQ Results
IAB Canada has unveiled the results of its inaugural Digital Media IQ Measurement Initiative, designed to assess the knowledge and expertise of professionals in Canada’s digital advertising industry.
IAB Canada Launches Skills Labs
IAB Canada is thrilled to introduce Skills Lab, a new education series created to address the growing need for specialized skills in Canada’s digital advertising industry.
Digital Media Sales Certification Update
IAB Canada is proud to highlight 47 Canadians who have obtained their Digital Media Sales Certification (DMSC) from IAB in the US so far in 2013. These certified digital media […]
Facebook, YouTube, Twitter, LinkedIn & Google+ together for Advanced Social Media Marketing training in Montreal.
The big five social networks present at IAB Canada’s advanced social media marketing training day in Montreal on October 23rd. Experts from Facebook, YouTube, Twitter, LinkedIn, and Google+ will each […]
IAB Canada Education Update
We have been very busy on the education front in the last 6 months and plan to be as busy in the next! We have trained over 640 people since […]
IAB Canada’s New Educational Method
In 2013, IAB Canada overhauled its educational program consisting of five recognized and long-established courses. However, the overhaul didn’t just include a simple update of the presented statistics, trends and latest how-to’s, […]