Unlock the Power of Multicultural Advertising with Our Visual Explainer
Canada’s population is evolving, and multicultural communities are shaping the future of advertising.
Moving Towards Media Strategy That Reflects Canada’s Cultural Diversity
According to Statistics Canada, 1 in 5 Canadians are born outside of the country, ranking Canada as the 4th highest immigration country in the world! Understanding cultural diversity within the Canadian landscape has become an important focus for brands as […]
Exploring Weibo and its Access to Chinese Canadians
At this week’s Community Uninterrupted webinar we were joined by AV Communications (AVC), a Canadian marketing agency that specializes in multicultural marketing, to walk us through the “Twitter-like” App for Chinese Canadians – Weibo. With a strong Chinese […]