Getting the Full Picture – New Tools to Unearth Audiences on CTV
CTV in Canada is on the rise. Our latest revenue survey showed a conservative estimate of $658M in 2022 and we expect to see continued growth given the steady uptake […]
How Marketers Can Leverage the Smarts in Smart TVs to Reach Audiences
Everyone is talking about CTV. As inventory ramps up in Canada, advertisers are looking to better understand the opportunities. IAB Canada reached out to Derek Fung, Sales Manager at Samsung […]