Setting the Gold Standard for the Digital Media Supply Chain in Canada
At a time when the industry faces pressure from international regulations, consumer demands and increased advertiser scrutiny, the supply chain must impose self-regulatory standards on itself to ensure it remains […]
Automated Supply Chain Validation – IAB Tech Lab Launches New Service for Publishers
IAB Tech Lab announced last week their newly released automated service for publishers’ Supply Chain Validation. This service allows publishers to validate authorized sellers of their inventory by verifying their ads.txt (authorized […]