Exclusive Insights from State of the Nation 2024 Toronto – WTF Do We Do Now?
The future of digital advertising is centered around privacy. As third-party cookies eventually crumble, panelists at IAB Canada’s State of the Nation event in Toronto explored actionable tactics for maintaining effective audience targeting while upholding evolving privacy standards.
IAB Tech Lab Launches Open-Source Initiative to Increase Cross-Industry Transparency, Collaboration and Trust
The next generation of industry standards will evolve as code and late last week, IAB Tech Lab announced its plan to support the industry and facilitate the governance and management […]