Who’s on 1st? The New Auction Debate
The only constant in our industry is one of change. Proving to be one of the most significant changes that we have seen within the programmatic space, is that of […]
Proposed Amendments to PIPEDA
As anticipated, the Standing Committee on Access to Information, Privacy and Ethics has released its report to the OPC suggesting several changes to the current PIPEDA legislation. IAB Canada testified […]
IAB Canada Welcomes Laura Ferron to Head up Councils & Committees
IAB Canada is thrilled to announce Laura Ferron’s appointment to Senior Director, Councils and Committees at IAB Canada. Laura has over 8 years of industry experience having spent six years […]
IAB Canada releases 2016-17 Internet Advertising Revenue Report
2016 Internet Ad Revenue grows sharply by 19% to $5.5 billion. Mobile continues to drive the Internet’s expansion, surging 57% to $2.5 billion, now almost 1-in-2 of all Internet ad […]
Announced Changes in Safari Browser and their Impact on Ads – Notes from the IAB Tech Lab
IAB Tech Lab has prepared the following preliminary commentary on the developments from last week’s Apple Worldwide Develops Conference in San Jose. We will be discussing this within our councils […]
IAB Canada Appearance at House of Commons Regarding PIPEDA
IAB Canada was honoured to represent its members at the House of Common’s Standing Committee on Access to Information, Privacy and Ethics. On Tuesday May 30th, Sonia Carreno, President of […]
Canadian Federal Government Suspends CASL Private Right of Action
We received a very positive Canada’s Anti-Spam Legislation (CASL) update from the Canadian Federal government this week. It was announced that the private right to action under CASL that was […]
IAB Canada Appoints New Co-Chairs, Expanding to Western Canada
IAB Canada is pleased to announce the appointment of two new co-chairs for the Western Canada market. Effective immediately, Michelle Cunningham, Senior Manager, Enterprise Client Development & Programmatic Media at […]
IAB Global & Canada Mobile Commerce Report-2016
Released in September 2016, the IAB’s Global & Canada Mobile Commerce Report offers comprehensive insights into mobile commerce across the globe, regionally and by country – notably Canada. With the ubiquity […]
Get the Facts: Non-Human Traffic
Non-human, or illegitimate traffic, has an impact on all stakeholders in our industry – advertisers, agencies, and publishers. Not only can budgets be wasted but it can also affect important […]