Advertisers Boost Retail Media Investments driven by measurable outcomes – Key Insights from IAB Canada and RCC’s Barometer Report on the State of Retail Media

IAB Canada partnered with the Retail Council of Canada (RCC) to produce the State of Retail Media in Canada: Barometer Report 2024.
IAB Canada and Retail Council of Canada Launch First-Ever Joint Survey on Retail Media

IAB Canada is proud to announce the launch of its first joint initiative with the Retail Council of Canada (RCC) – a nationwide survey aimed at assessing the evolving Retail Media landscape in Canada.
IAB Canada and RCC Join Forces to Drive Retail Media Forward in Canada

IAB Canada and Retail Council of Canada (RCC), have announced a strategic collaboration aimed at advancing the digital retail advertising landscape in Canada.