Category: Recent News

Creative Bravery: The Mindset Brands and Marketers Need in 2024 According to TikTok’s What’s Next in 2024 Trend Report

IAB Canada Summer Status – “We’re Going to Need a Bigger Boat”

CTRL ATL – Media’s Inevitable Migration to Lower Funnel 

All Signs Point to Optimism for Location Based Advertising

Sustainability has Landed in Online Advertising – An Earth Day 2022 Reflection

Another Bad Day for Ad Fraud – IAB Tech Lab Tightens the ads.txt Specification

The Knock-on Effects of the Great Resignation

IAB Europe Submits TCF Action Plan to Belgian DPA

IAB Tech Lab Releases OpenRTB 2.6 For Public Comment

IAB Canada Announces the 2022 Board of Directors