2019 Internet Advertising Revenue Indicates Mobile & Video Rise to Meet Audience
IAB Canada released the 2019 Digital Ad Revenue Survey results this week. Actual total Internet revenue is up +15% to $8.8 billion in 2019 vs the +11% forecast of $8.5 […]
IAB Canada – Policy Progress Report
Office of the Privacy Commissioner of Canada Releases Annual Report The OPC released its annual report last week. In Commissioner Therrien’s opening remarks he stresses the need for federal privacy […]
Audio in Canada
Fine tuning your Media Portfolio with Audio Everywhere Everything old becomes new again, and thanks to the power of digital and the increasingly connected lives of consumers, radio, which has […]
Women’s Sports Inventory in Demand – Where’s the Supply?
Passion for the Game – The Woman’s Pro Sports Audience in Canada – Rahul Sethi, Vivdata At this week’s Community Uninterrupted Webinar, we got a unique chance to delve into […]
Moving Towards Cookie Independence Enters Phase Two
An Update on Project Rearc As we edge closer towards cookie independence, the efforts of Project Rearc continue to gain momentum in its quest to harmonize privacy and personalization for […]
6 Take-aways from IAB Canada’s eCommerce Week
IAB Canada spent three days delving into a sector that continues to fuel the digital media economy in Canada and around the world. A wide array of industry experts from […]
IAB Canada eCommerce Week Coverage
IAB Canada eCommerce Week Coverage Written by IAB Canada Community Contributor: Melody Lin September 28, 2020 Day 1 – eCommerce in Canada As holiday shopping season nears, the impact from […]
Some Signs of Digital Media Recovery…for Now
IAB Canada’s Latest Assessment of COVID-19 Impact on Digital Spend in Late 2020 & Early 2021 Planning for 2021 has already begun as the COVID-19 crisis continues. While discussions mount […]
IAB Canada in Partnership with IAB Tech Lab Releases Domestic News List
IAB Canada is thrilled to announce the official release of the Canadian News Media List. This first of its kind project positions Canada as a leader in efforts to give domestic […]
Modernizing Privacy in Canada
IAB Canada TCF to be released for Public Commentary September has been a busy month for IAB Canada, as we have multiple privacy-related initiatives on the go. An initial draft […]