Advertising Built for Kids
This week’s IAB Canada Community Uninterrupted session featured a comprehensive look at the state of marketing to kids online with Kate O’Loughlin, COO from SuperAwesome. O’Loughlin outlined how the internet […]
Slack-tivated – IAB Canada Councils & Committees Connect!
IAB Canada has launched its Slack workspace for all Council, Committee and Working Group members to connect with hundreds of peers in the Canadian digital advertising community. All members have […]
IAB Canada Working Groups 2020/21
IAB Canada has created several new working groups to address major issues the industry faces today and in the coming years. The groups are formed based on member feedback, global […]
Report On: Cross-Media Measurement
What’s Next for MRC We’re working on the finishing touches for the 2-day IAB Canada Business of Digital: Report on Data – Measurement and Accountability event taking place next week […]
Canada, Meet CPPA
What Federal Canadian Privacy Law Reform Means for our Industry Earlier this week, the Honourable Navdeep Bains, Minister of Innovation, Science and Industry, introduced the proposed Digital Charter Implementation Act, […]
Giving the Gift of Research
This week IAB Canada uploaded an additional 40 research reports, POV’s and other white papers to our Members-Only Knowledge Centre from respected sources, almost all from 2020. These whitepapers hail from respected […]
CPPA to Significantly Reform Canadian Privacy Law – Released Today
This morning the Honourable Navdeep Bains, Minister of Innovation, Science and Industry, introduced the proposed Digital Charter Implementation Act, 2020, which modernizes the framework for the protection of personal information […]
Transparency and the Evolving Digital Media Ecosystem
IAB Canada’s Report on Data “The only constant in life, is change”, said Greek philosopher Heraclitus, and this is more evident than ever in the rapidly changing digital advertising landscape. […]
IAB Canada Releases the Advanced TV 2020 Buyer Guide
After an extremely successful Advanced TV Week event earlier this year, we are excited to announce the launch of the IAB Canada 2020 Advanced TV Buying Guide. With over 60% […]
Postcards from IAB Brand Disruption Week
Insights shared at the week-long IAB Brand Disruption event closely match the conversations IAB Canada had during our eCommerce week, “The fastest-growing brands of 2021 will be storeless, data-rich, live, […]