Looking Ahead – What 2025 Brings

The digital advertising industry is on the brink of transformative change in 2025, fueled by advancements in artificial intelligence, automation, and a heightened focus on privacy compliance. 

The Last Thing SMEs Need Now is the DST 

IAB Canada had the privilege of taking part in a closed-door roundtable hosted by StartUp Canada. We heard from several founders of Small and Medium Sized Enterprises (SMEs) about how they are affected by the Digital Service Tax (DST).

IAB Canada Releases Digital Media IQ Results 

IAB Canada has unveiled the results of its inaugural Digital Media IQ Measurement Initiative, designed to assess the knowledge and expertise of professionals in Canada’s digital advertising industry.