The Future is Frictionless
With just a few weeks left of summer, fall collections are appearing in shop windows and marketers are putting their strategic visions into full practice. After a two-year push towards […]
Snap – And Just Like That We Could Be Heading to the Polls
An IAB Canada Elections Update With multiple news outlets reporting today that the next federal election could be called as early as Sunday, with a September 20th trip to the […]
Platforms Taking Big Steps to Protect Youth Online
With both federal and provincial policy makers demanding increased youth privacy protection, it should be no surprise that pre-emptive changes are being made by the world’s largest platforms ahead of […]
A Strategic Approach to Skills Training
Offering training to employees is critical for driving revenue growth, increasing skills, improving the leadership pipeline, and enhancing employee engagement. Many organizations intuitively know this but finding the time and […]
The Future of eCommerce is Now
Businesses across all categories continue to flock to eCommerce enablement. According to Oracle, in 2020 the US witnessed 10 years’ worth of eCommerce growth within three months and we saw […]
IAB Tech Lab Launches Open-Source Initiative to Increase Cross-Industry Transparency, Collaboration and Trust
The next generation of industry standards will evolve as code and late last week, IAB Tech Lab announced its plan to support the industry and facilitate the governance and management […]
Gold Medal to IAB for Simplifying Cross Jurisdictional Privacy Requirements
A recap of IAB Canada’s “Privacy Laws & Digital Advertising: Multi-jurisdictional Overview and Implications” webinar Earlier today we hosted a virtual discussion with over 300 Canadian privacy professionals where we […]
Casting a Vote for Collaboration – IAB Canada and Elections Ontario Come Together to Ease Pressure on Canadian Publishers
In preparation for the June 2022 Ontario provincial election and a looming federal election this fall, the team at IAB Canada has been busy working to arm our members with […]
Social Commerce – How Augmented Reality Continues to Prove its Commercial Clout
While the industry continues to focus on re-imaging the digital advertising ecosystem, eCommerce has seen significant growth over the past few years and has been experiencing its own reinvention. As […]
IAB Releases Compendium of International Privacy Laws and their Implications for Digital Advertising
Today, IAB’s Legal Affairs Council released their Cross-Jurisdiction Privacy Project (CJPP) Compendium, titled “Privacy Laws & Digital Advertising: Multi-jurisdictional Overview and Implications,” which examines the privacy laws of 11 countries […]