Things we Need to Know – An Update on IAB Canada Research
IAB Canada has focused on key priority areas to help deliver relevant reporting to the Canadian market.
Canada’s Digital Ad Industry Faces DST Disruption
The new Digital Services Tax (DST) is set to disrupt Canada’s $18B digital advertising ecosystem, hitting businesses hard.
Pulse on Policy
Updated August 1, 2024.
While the House takes a rest, IAB Canada is continuing to track files that are impacting the industry both near and far. Following are two files that have seen some recent activity.
Reflections on IAB Canada’s State of the Nation 2024
IAB Canada’s State of the Nation roadshow wrapped up this week. Moving across Toronto, Vancouver, Montreal and Halifax, this coast-to-coast event brought hundreds of Canadian digital media and marketing professionals together to discuss the latest issues, trends and opportunities in the sector.
Decoding Industry Growth at IAB Canada’s State of the Nation Toronto 2024
IAB Canada’s recent State of the Nation event in Toronto provided some key insights into the state of the industry as we close out the first half of the year. Canada’s digital media revenue is expected to reach $18.1 billion by the end of 2024, indicating steady growth from $15.9 billion in 2023. Growth is diverse in this dynamic sector as we turn our attention the retail media, CTV and the changing definition of search and performance media.
IAB Canada’s TCF Framework Takes Home PICCASO’s Most Impactful Privacy Product or Service Award 2024
IAB Canada is thrilled to have been awarded “Most Impactful Product/Service in Privacy” award at the inaugural PICCASO Privacy awards ceremony in Toronto June 11.
IAB Canada Inducts New Board Members
IAB Canada is thrilled to unveil a new slate of board members, officially appointed during today’s Annual General Meeting. This diverse group of industry leaders brings a wealth of experience and fresh perspectives to the table, poised to guide IAB Canada through a dynamic and ever-evolving digital advertising landscape.
Going to Cannes Lions 2024? Celebrate Creativity with IAB Canada Members
IAB Canada members are getting ready to touchdown in Cannes for the 71st Cannes Lions Festival of Creativity. If this is your first time at Cannes, we’re here to help […]
Chart the Future of Digital Advertising in Canada: Join Us at Enterprise on April 25, 2024
As stewards of the ever-changing digital advertising landscape, IAB Canada is committed to keeping our community ahead of the curve. The same is true internationally – look no further than […]
Shape the Future of Digital Advertising with IAB Canada’s Member Survey
The digital advertising landscape is in a constant state of flux. To navigate these changes successfully, and to ensure our industry thrives, it’s vital that we have a clear understanding […]